Rio Tinto’s 150-year celebration
BRANDED ENVIRONMENT
Uncover the story behind the monumental 150-year milestone
Amsterdam & Cannes - 2019
We were thrilled when global mining giant Rio Tinto invited us to give physical form and life to their 150-year anniversary celebrations.
To make it unforgettable, our team created two engagement-focused showpiece displays to support a series of celebratory events at their London headquarters and AGM, held at the QEII Centre.
The Copper Wall was conceived as a permanent yet updatable office display, featuring a solid copper slab that was extracted at the company’s Oyu Tolgoi mine in Mongolia. A water jet cutting process was used to form a RT150 branded plaque from the slab, adding to the monumental atmosphere. The Stone Monolith took pride of place in the lobby of Rio Tinto’s London headquarters.
The juxtaposed lightbox graphics and large LED screens showcased Rio Tinto’s timeline, with a video encapsulating their historic past, proud present and ambitious plans for the future.
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